The Consultant’s Journey Towards Early Retirement

Here’s Why you can’t rely on having a job anymore! This is the age of freelancers and consultants and investing in becoming one might be your only option for a healthy retirement.

I have two sons. One works for a very large corporate industry and it’s hard to imagine his life ever taking a turn where he can’t get work.  Or for that matter, that his current job might ever become replaced by robots.  But as the old saying goes – yeah right!  Remember the last 30 years of privitisation, industrialisation, and mass redundancies despite fierce unionisation?  Not to mention the looming spectre of robotisation of just about everything we do…

My other son is talented, creative, works in a job that is typically transient, and service oriented, and he’s working on becoming a ‘something’ in the performing, creative, or entertainment industries.  And in my opinion, he’s the lucky one.

How is that possible?  Well, he’s in a great position to learn and enhance those skills that make it possible for him to earn from a multiple range of income sources, freewheel his way through use of his entrepreneurial skills, and live by his wits.   And while I do hope he is more than a smiling barista or struggling actor in his dotage, I know that the freedom he gets to enjoy while making flexible choices will be worth it for him.

But remember when we as parents all hoped for our kids to grow up, leave school, go to college, then settle into a nice long term job with a solid company offering good prospects for promotion?  The sad reality it that the entire world has changed, and this is no longer possible for most of the kids coming through the universities and tech institutes these days.  Plus, add to that the ever widening range of choices, and the temptation to jump from one career path to another while finding your passion is an added complication.

So – what is the best course for anyone concerned about how the world works and how that work might dry up faster than a puddle in the desert for this millennium?  Find out how to embrace all your skills market them, and your Expertise, Wisdom, Experience (EWE) and get some leverage on those.  And if you think you don’t have enough EWEs to set even a small part of the world on fire, then go out there and get some.

Being a freelance consultant was once the option for only a few people, but these days we’re in the era of consultant-ization for most industries, hobbies, and in particular for management of those industries or hobby sectors.    Master a few different areas of something that other people want to know more about and add that to your resume.  Write a book about your stories, EWEs, or your own credible version of other people’s shared wisdom and make that part of your tool kit for being a paid coach or consultant, adviser or mentor.  Everyone has something to talk about, whether it’s better ways to get chickens laying larger eggs, or how to tackle a career change as retirement looms.

But – here’s where The Consultant’s Journey Towards Early Retirement gets tricky…and why only a few people actually make it.

1)  You have to harness what you want to share with others into a means of communicating it effectively.  You can’t just hang a shingle at your door anymore and hope the masses (townsfolk) flock to your place for a quick fix by you. How are you going to deliver your EWEs?  By download, over coffee, in a boardroom for a day, or by packing and sending a physical item.

2) You have to know how to market yourself as a EWE Thought-leader or specialist. This takes time, and there are SO many ways to do it really well or to get it completely wrong.  The people who fluke it or fake it till they make it are the exception – not the rule.  So find out what you have to know how to do yourself and what you can subcontract out to VAs or Employees, or contractors.

3) Writing a Book won’t make you rich – unless you are extremely lucky, clever, blessed by angels, or  somehow manage to beat the system that most people work for years to understand and perfect before becoming an ‘overnight sensation’.  By this time most authors or speakers are onto their 4th or 5th book, have also done a lot to develop their material into workshops and key note speeches, and rely on their book(s) to enhance their credibility and increase their fees, rather than simply relying on book sales to feed the family.

4) Most people don’t get that this is a journey – not a destination.  This ideal you may have of creating multiple incomes from various sources of places people put their money into is fraught with challenges, money pits, minefields, and time wasters.  You’ll go to conventions, sign up for courses, realise half way down the track that you missed a turning point or vital piece of the puzzle, and have to go back and learn something over.  You’ll spend a lot of money and time on becoming the serious entrepreneur you once envisioned yourself to be.

But if you are persistent, back yourself, get really really good at what you do and how you can best share it, you can reach a point when retirement looms, at any age – from 30 – 70 – that it was worth it, because you have finally got it.  You finally understood that while others around you are worried about their retirement savings, and what the heck they are going to do with their extra time off, you’ll be enjoying traveling and doing more of what you always loved to do, and getting paid to do it. ‘Time off’, will have become something you enjoy anytime you decide to just take a break, and there will always be someone else waiting to ask you for help and be happy to pay for your time.

My husband and I are now in our 50s – God that makes me feel old to say it – but we’re planning and working towards a non-retirement where we don’t have to rely on the savings we didn’t start out contributing to as young adults, or the inheritances from wealthy parents or aunties that we don’t have, and yet we’re on track to be more than ok as we age. Mostly this is due to having gotten our heads around the four key points above from early on.  But it takes time, and focus, and persistence, and learning from as many people as possible over the course of the journey.  Our lessons have included property, antiques, writing, publishing, social media and marketing, people management, and events.   And you can’t get the kind of knowledge that accumulates over time to become expert enough to really use these tools by going to university, getting a good job and sticking with that for decades.

You have to get out there and be flexible and get far better than ‘average’ at how you apply those lessons.  

Freelance work is one of the most consistently well paid options you can find.  Maybe it’s to support your ‘job’ or you want to do this to bring in extra money at home during the baby years.  The thing is, there are no limits to how you want to develop your  ability to bring in freelance income or take it further and become a high paid consultant.  Once you ‘get’ how it works, you can basically write your own ticket, work from anywhere, and enjoy the lifestyle.

But remember it just takes a lot more than deciding to hang your shingle out for the townsfolk now.  Becoming a freelancer might be one of your best career moves, but the journey towards it can be more expensive than earning a degree, and more frustrating than a dozen years in a going-no-where job.  The difference is, consulting and freelancing into your (early) retirement really does have a lot of light at the end of the endless tunnels.

***

To start thinking about writing a book about your expertise, consider this option, or connect with me for more ideas about turning your EWE’s into freelancing or consulting opportunities.

Or visit my Amazon Author Page

To sign up for a FREE resources for SME’s, Entreprenuers, and EBooks, please click here

Posted in Becoming a High-Profile Expert, Living and Learning New Things, Writing Books | Tagged , , , ,

The Concept of ‘Guru-Dom’ and Sharing your expertise

The concept of Guru-dom is not about what we call ourselves but how we do what we do when we share wisdom, expertise, and stories that help others. 

I’ve resisted the word Guru for years.  I don’t personally think of myself in that way and the very few people I’ve met in the world who have referred to themselves as ‘guru’s are often best avoided charlatans of one kind or another.   However, I’ve also met many really interesting people who are totally at the top of their game, blessed with so much knowledge, wisdom, expertise, and experience that it’s easy to see why others might refer to them using the G Word.

My work is with people like that who truly have a lot to share, and are ‘the real deal’. But what to call them? How is it possible to group these people under a word that actually conveys this. Competitions, brainstorming think-tanks and late night wine-fueled table talk have all yielded nothing better.  And so – I’m writing today about the very concept of what I have begun to refer to as ‘Guru-dom’.

Guru-dom (def.) is that state which highly knowledgeable, articulate experts use to share their wisdom for the benefit of others who seek to learn from them.

There are rules for those entering the world of Guru-dom such as:

Never refer to oneself as a ‘guru’.

Never refer to your own self using the G-Word because it’s just unnecessary. Real people with high levels of knowledge, wisdom, and experience to share are best to share it without being ego-driven.  Self-proclaimed Gurus are usually highly driven by ego.

When Sharing Your Expertise, Always Speak Your Truth.

Always speak Truth because egg on the face of any enlightened talented expert is going to be continually icky.   Icky in a smelly rotten egg kind of way.  The kind of smell that lingers, follows you around and eventually catches up with you again someday when least expected or desired.

Sharing your expertise for the benefit of others, freely, and with a smile on your face.

Share for the benefit of others with a smile on your face simply because you feel drawn to share. It’s part of your life’s journey.  Don’t do it just for the money – by all means you should be paid, and well rewarded for sharing, but don’t hesitate to share for the good of sharing when there’s a chance to do so too.  That’s also how we can change the world… one smile and story at a time. So share your expertise freely.  It will come back to you.

Don’t hide your light under a bushel!

If you are someone who should be part of the Guru-dom concept and the world of sharing, then it serves no one at all to be less than you can be.  It serves no one at all for you to hide your stories, tell only part of the story, or hold back on being the very best version of Continue reading

Posted in Becoming a High-Profile Expert, Writing Books, Writing stories for business marketing | Tagged , ,

Can You Really Write a Book in 48 Hours

How is it possible to write a book in 48 hours?

I’ve recently been hearing about publishing coaches who offer to help people write a book in only 48 hours.   Intrigued I looked into this further and am surprised to find this really is a trend. However, having written, published, co-authored, and developed dozens of quality books in the last 10 years I can honestly tell you that there is a process, and it’s a reasonably lengthy one. Significantly longer and more complex than what can be achieved in under a week.

How long does it REALLY take to write a book?

Well some would argue that you can simply write a book by planning a few sexy chapter headings, dictate your material then give it to a publisher.  That does sound like a very good short cut way to become an author.  However the reality is that getting your content out of your head is only a small part of the process.

For a start, there are LOTS of barely average books hitting the market every day.  Millions of new titles are being released every year.   If your book is going to even see the light of day, it has to be good.  Your content has to be far better than average, well edited and reader friendly. Without these boxes ticked, there’s a very high chance that your book might even do the opposite of promoting you positively to your market.

Your relationship with your publisher and editor can make or break your chances of success as an author. Transcribed spoken material reads quite differently than written content.   For example:

  • If I’m going to speak this sentence, it will sound like:  Loved meeting over dinner th’other night; great range of options on the menu too. 
  • Written it is more likely to be:  I Loved our chance meeting on Wednesday night.  I was really impressed with the range of options on the menu too.  

Subtle differences, but when you are reading a lot of text that is not well written, after a while it becomes annoying and sometimes even hard for the reader to remain focused.  That’s because we are taught to read differently than the way we hear.  We process the information slightly differently too.

I’m not saying that voice recording your material is a bad thing. In fact, for many writers it’s a preferred option for getting ideas out of their heads.   However, just having those recordings typed up, without a good editing process in place will show your book very quickly to be of sub-standard quality.

Remember this – if your readers are regular readers of anything, they will be discerning readers.  Your professional reputation is at stake if you don’t measure up and put some real effort into conveying your expertise in a way that represents quality sharing.

If you want to be successful as an author, there is a lot more to ‘writing a book’ than just ‘writing’ a book.  It takes time, focus, energy, money, and a good knowledge of the publishing options available to you to make it.  Average does not cut it in this industry.  I mean the Thought Leaders and Author-ity industry.  To stand out, take the time and do it well – create an excellent book.

If you want to know more about writing a non-fiction book that is well mapped out, for the reader’s benefit, well produced, and then marketed and distributed in order to reach your market and gain leverage on your expertise, then please take time to grab a copy of my latest book – the updated edition of From Idea to Author-ity,

Here’s the link. 

 

Posted in Becoming a High-Profile Expert, Business Communication, Writing Books, Writing stories for business marketing | Tagged , ,

Mind Mapping to get the best out of your story line

Mind Mapping Your Ideas and Stories

Whether you are writing for business, a blog, or a novel, you need to know that a good story will hugely help your own writing style, and the readers to absorb what you’re trying to tell them. Mind mapping is one of the easiest ways to do this.

I had a call from my son Alex this morning, who is doing a great job of working through a script writing project for a TV pilot.  It’s a competition and as a lover of acting, theatre and a great story, he feels up to the task of developing a big idea.  But of course, while he’s already published and produced a play for amateur theatre, a TV pilot is a much bigger step and he’s still learning his trade.  So we talked about this plot he’s created, which is complex in so many ways.

This led to my suggesting that I as a visual person needed to SEE something like mind mapping  – a drawn outline of something with branches for all the parts needing to be articulated – to understand the direction and the characters and how they relate to the story.   Yes I mind map! He agreed and is busy creating that while I write this.

The point is, that if you take the time to map out what you want to write, get the stories, the examples, and the connections well established before you even start to write, the entire writing project is so much easier.  And even if you are not a primarily visual person, many of the people you might be working with throughout a writing project, including your editors or design team, may be.

Being able to articulate the project’s intricacies as well as the big picture side of things easily is your biggest challenge.   How to simplify and narrow down the main points, without taking too much of your readers or viewers attention away from the them with hyperbole and jargon. That’s the trick.

In my recently released book From Idea to Author-ity, I’ve shared a simple and effective way to map out a business book, presentation, story, or even a speech or article.

Basically you want to divide the outline into three main parts, then break those down into further parts, that give you the flow in one  easy process that you can stick on a wall or read as one page.  I have used this process many times for my authors and it works insanely well.  It’s just So easy.   If you get stuck at this stage of the game at any level of communication, then you’ll find it helpful to have a system to use.  Scrivener, the best software program for writers also features a fantastic white board and note pad style of mind mapping.

Remember, the key to effectively sharing anything of complexity is to mind map it, develop the story line, and then write it.

Happy Mind Mapping!

Posted in Business Communication, Writing Books, Writing stories for business marketing | Tagged , , ,

International Business is Different

Doing business on any level is different than ‘back home’.   It sometimes takes a trip to the outer regions of where you normally reside to fully understand them, but the differences are huge – even when it’s another English speaking country.

I was in the USA recently, and then Mexico.   While there I got to experience several different levels of customer service, productivity, and cultural changes that made it clear i was definitely far from home – even if the feel of the place was sometimes not so alternative.  From a resort in Mexico that was very ‘international’ to cater to a wide range of tourists who all expected high quality, non-Mexian with just a little spice, to hotel chains that are presumably the same all over the world – each had unique ways of doing or setting up simple things.

Hotels are an easy to pick on option when you travel and I’m going to save that one for another day.  Instead,  let’s talk customer service and expectations in a more general way. And let’s dissect this with Tipping!

Tipping for service is not something we do as a regular thing Down Under unless we feel particularly that we’d like to reward someone for a noticably good service or meal.   In the USA, the wages are so low for many people that the reliance on tips is a way of life.   This translates in many instances to wait staff and drivers to go out of their way to impress with efficient friendly service.  Not always unfortunately but in the majority of cases we were treated to outstanding care and consideration by people we encountered everywhere.  Of course when you don’t tip with some care, they do let you know in subtle ways sometimes, that your ignorance of this custom is not appreciated.

This system of tipping for everything does however become incredibly tiresome after a while as even for simple things you feel obligated to leave a tip that is over and above the charge – even when the bill states that tips are included as is sometimes the case.  It seems that if you notice that, it means that everyone in the place gets a share of the percentage, but the extra you leave behind goes to the person who served you.  So what you leave behind as a tip is a direct reflection of your consideration of the service given by that person.

Overall though it can be expensive.  The meals in most places are on a par with Australian prices.  Eating out is not a low cost exercise, then there are the tips on top for everyone from the cab driver or car park attendant to  the wait staff. And the expectation is up to 20% on top of the bill.

You know you are in a foreign land when everything comes with a side of fries, potatoes, slaw, or fruit, including your bacon and eggs in the morning.   You also note that you’re in a foreign land when you exchange business cards and there are no international codes on the phone numbers which is often because they don’t think globally like we do Down Under.

It’s being away from home that makes you appreciate where you come from and what you are used to.   But what you can learn from another perspective can be of great value to you.

 

Tagged ,

Marketing Tools For Authors

One thing that I’ve learned through nearly a decade of working in the book business, is that you can never have too much help to market your work.   So I’m going to share with you some of my favorite author tools – and some of these are recently discovered.

First: Booklaunch.io is far and away the VERY best landing page platform imaginable for authors. These make launching a new book so easy, and they look great too.   I have two novels (under Dixie Carlton) profiled on this platform HERE – and the feedback I’m getting from using this is outstanding. Booklaunch IO just easily integrates into my (other) website and yet also gives me brilliant analytics to work with for each book so I can tweak my marketing as needed for maximum results.

Second: if you are into technology, or not even hugely so but know it’s a necessary way to bring customers to your door, then you have to spend some time on these platforms:

  • Amazon – create an Amazon Author page – it’s easy, powerful, and you’ll love what you can do with it to help drive book sales and awareness campaigns.
  • Twitter – yes it does work, yes it is worth working hard to get followers, and yes you do need to post regular updates on it.  This is not a passive platform, but when you work it well, it starts to really create buzz around your books.  My Twitter feed is here for my author page.
  • Mobile Apps – I’ve had one of these for my business alter-ego Maria Carlton Marketing Coach for years, and it’s been a great way to ensure I could share information with clients and promote my brand to prospects, but since that was created the technology available to create these apps has become outstanding.  I’ve just discovered COMO and within hours have created an app that features my books, my services, and my links to all other platforms I use for marketing.

One thing to remember when it comes to marketing tools for authors is that people want to engage with you, and you want to reach out and engage with them.   These tools help you do this easily.   But you have to work on these constantly – just like that great novel you’re working on marketing is a constant work in progress.

And like my old mate Winston Marsh always says – you have to be a better marketer of what you do than a doer of what you do! When it comes to effectively marketing your books – both non-fiction and fiction – you have to build a following.  Branding is critically important and so is having a great marketing strategy that keeps you focused on the best results oriented social media options to suit your product.

Posted in Becoming a High-Profile Expert, Writing Books

5 Reasons Authors Need to Upskill – and it’s Not Just About Writing

So you’re a great writer… hell maybe you are even exceptional at it.   You’ve studied, practiced, and can churn words out faster than a hungry cheetah can run down a rabbit, but your books are still sitting there waiting for the world to discover your brilliance.

What’s the missing ingredient?

Your ability to sell your work.  If you are a writer, you can either make like a 19th century poet and call what you do art, and consider dying of starvation as an occupational hazard if you can’t find a patron, or you can man (or woman) up in this 21st century and accept that being a writer is not just about writing anymore.

It’s time to upskill and there are several areas you need to get smart in.

1) Administration.

If you don’t know how to file your taxes, pay your bills on time, or manage any simple administration system for these things, you will rob yourself of valuable writing time.   Why would you do that?

2) Commercialising at least some of your work.

If you want to hold out for the 29th pubiishing house to make a serious offer for your great manuscript, that’s fine – really it is.  But while you are working on your own version of War and Peace, you could do well to keep the rent paid by marketing yourself as a wordsmith of some description.  It’s amazing how many people really don’t know how to string two sentences together and remember that your own ability to do so is of value to those who cant.

3) Asking for your worth.

Getting comfortable with your own value is one of life’s big hurdles for most people.  It’s a learnng thing – but if you want to write for a living you really need to get out of your own way and learn this one fast.  Stop selling yourself for 10 cents a word, or $30 dollars an hour.   If you believe you are a good enough writer to be a best seller – and why else would you be pugging away at that great novel every day instead of ‘getting a real job like your mum and dad keep suggesting – then know that you are worth more than peanuts – and believe in your worth. Then when that publisher does call with an offer you’ll be ready and if need be, willing to negotiate for your worth.

4) Learning to say no. 

If someone is going to ask you to buy into their schemes for fast tracking your publishing dreams and it sounds a little too easy, or too good to be true, then trust your instincts and say no.  You might also need to employ this skill when someone asks you to get a job instead of sticking to your dream, or to give up on your writing dreams completely.  Learning to say no is really about backing yourself when you need to and NO to all the naysayers, swindlers, and promise merchants who are there on the side of the road waiting to derail you.

5)  Social Media is Magic – if you know how to use it!

Social Media is the one thing that Charles Dickens and Oscar Wilde would have put to good use and it would have catapulted them through a lot of the early days of being dining on hope and dry crackers.  You have the ability in this day and time, to market yourself, and your many skills directly to your readers.  If you learn how to harness the magic of good social media marketing, the world truly is your oyster.  If you think it’s too hard, you’ll wait so much longer to ‘get that lucky break’.

Great authors are using social media to get faster results for great books, and average authors are too.   It’s about getting busy faster and using the resources you have at your finger tips to start earning an income from your writing sooner rather than later – in multiple ways.

Being a great writer is about writing, but you still have to live, and nurture your dreams along the way.  A writer’s game is an interesting one – we can create anything we like, so let’s create our own destiny as well paid wordsmiths too.

Posted in Becoming a High-Profile Expert, Writing Books, Writing stories for business marketing | Tagged , , ,

Books for Business Owners

I’ve worked with books and around books, and with authors, and helped to shape, publish, and sell a number of great books over the last 10 years. It’s been a privilege to do this – as I believe strongly that books are the best source of knowledge we as business owners, entrepreneurs, managers can access.

When I work with clients, one of the first things I like to ask them is what they are reading. What have they read. What sort of books would they like to read? I think you can tell a lot about someone by how they answer these questions. Someone who is committed to improving their ability to work, create, lead, inspire, find solutions, will read books that help them work out how to do this. Someone who only reads mystery or crime novels wishes they were living a different kind of life, and someone who get stuck with only magazine articles because they say they don’t have time for more than that, is probably overextended in their work, an adrenaline junkie who gets off on ‘busy-ness’ and comfortable in their current reality – regardless of how good or bad it might be.

Ok – maybe that’s a little harsh – and I confess there is no survey or statistics behind this observation. It’s only my opinion. But having worked with countless managers and entrepreneurs who have easily slotted into these three descriptions based on their reading habits, it’s a fairly well educated opinion. And of course – we all have times when we’re ‘booked out’ and really just crave some good fiction for the brain to rest on.

Before you berate me for writing opinion – and remember Blogs do allow you to do that – if you really want to get better at management of people, leadership skills, working out advertising or marketing strategies, recruitment strategies of good people etc why not head to Amazon and look up books under those categories?

Sure there might be You-Tube videos you can watch and online webinars you can attend, but for serious learners, you’re going to want to write in the margins, bookmark pages, and think through what you’re learning. Video’s don’t give you the same ability to do that. When you read something, you seem to absorb it in a particular way. When you share what you’ve read, it embeds even better into your mind. When you USE it, the lesson becomes hard wired into your subconscious.

So if you want to become great at some part of your job, there are dozens of books released every month on the subject you are seeking to know more about. So if you are serious about improvement in your business, pick up a book!

Some great books for business owners I’ve read lately are:

Small Giants, by Bo Birlingham
Top Grading, by Brad Smart
Mastering The Rockerfeller Habits, by Verne Harnish
The 4 Hour Work Week, by Tim Ferris
Built to Sell, by John Warrilow

And – one that’s been written by 20 top trainers, coaches, and consultants throughout Australia and New Zealand is 20/20 – A Fresh Look at Business Growth 

PS – if you really don’t have time for reading – then Audio Books to listen to while you are driving, commuting, jogging etc are great too.  

Posted in Growing a business, Living and Learning New Things | Tagged | Comments Off on Books for Business Owners

A Good Book is No Longer Enough

It used to be that you could write a  book and stand out in your market because you did it.  You are an author, and therefore a cut above the others in your field who had not done this magnificent feat of getting themselves published.

It used to be that having a book with your name on it – even if you had to share that cover space with other co-authors – would be enough for you to command a slightly higher fee for your services.

Well the rules have changed.   It’s no longer enough to just have a book, to be an author, to have something published with your name on it.  Now, your ‘average’ quality publication is competing just as hard against every other publication out there.   You see the rules have changed because it’s now so much easier for everyone to compete in the same space that the cream rising to the top is now having to be that much creamier than the rest.

Find out how this affects you here Continue reading

Posted in Becoming a High-Profile Expert, Writing Books | Tagged , , , | Comments Off on A Good Book is No Longer Enough

Writing a Good Book Takes a Team

It takes a whole village…

Writing a book is not a ‘one-man’ job, and if anyone tries to tell you differently, they are wrong.  In fact, the ‘writing’ part is only a part of the process  and even that is team effort.  Now for anyone reading this so far and thinking, ‘Hold the Phone… I am the writer of my own words’ this is not a debate about all writers are authors and not all authors are writers*.

Let’s take the writing part of the process of writing a book.

When you are writing a good book, the primary writer is the person who sits at their keyboard and creates the story or commits the information to paper/computer and in that way he or she writes the manuscript.

A good writer will then use readers (often these are friends, family, or colleagues) to give feedback and help them to hone and refine the content.    Then the writer is able to fine tune the manuscript to the point where they can hire the services of a professional manuscript reviewer who will help the writer apply the final polish to their manuscript. 

A professional manuscript reviewer will help the writer apply the final polish to their manuscript.

An editor will also be engaged to ensure that the manuscript is very reader-friendly, suited to the audience the book is being written for, and is ready to publish.   In some cases, a very robust system of writing under the care and guidance of a book writing coach may diminish the need for some levels of editing.

When the manuscript is finally ready for publishing, a proofing editor will be required, reviewers who can endorse and recommend the book will be sought out, a cover designer, internal typesetting services, and printing services will be needed to get the book into the finished product.  If you are also preparing the book for online publication, you may need help to ensure the book is eBook ready and uploaded to the appropriate channels.

Finally, you need a good Public Relations plan and the help of professional marketing people to ensure your market knows about your book.

A book shepherd helps the writer work through the whole process from start to finish and engage the right people along the way to do their parts and take the guesswork out of the process.

A book shepherd helps the writer work through the whole process from start to finish and engage the right people along the way to do their parts and take the guesswork out of the process. 

Many books make it to market without the help of a book coach or book shepherd, but I highly recommend using one of these as there is so much you won’t know as you start the journey of writing and publishing a book the first time.

It takes a whole village to raise a child and it takes a whole team to get a book written and published.

Who do you already have on your team and who do you need on your team?

*Some authors are not the writers of their own books and hire ghost writers to put their words together for them, and many writers choose not to be authors.   

Posted in Writing Books, Writing stories for business marketing | Tagged , , | Comments Off on Writing a Good Book Takes a Team